What are accessibility, internationalisation and performance standards for web products?
- Accessibility (WCAG 2.2 AA) — semantic HTML, keyboard operability, visible focus, sufficient contrast, text alternatives, ARIA only where native elements cannot do the job; test with a screen reader and automated tools
- Internationalisation (i18n) — externalise strings, support right-to-left layouts (essential for Arabic), locale-aware dates, numbers and currencies, and Unicode throughout
- Performance — optimise Core Web Vitals (LCP, INP, CLS): compress and lazy-load images, ship less JavaScript, cache aggressively and render critical content on the server
- SEO — crawlable HTML, canonical URLs, structured data, fast pages and a sitemap
- Responsive design — mobile-first layouts that work at every width
These are quality requirements, not polish: they widen your audience and reduce legal and business risk.