What I build & run

Software engineering and systems work for businesses in Dubai and across the UAE — every service below is backed by production work you can read about in the case studies.

Complete IT & digital setup for SMBs

One technology partner for small and mid-size businesses — from the office network and Microsoft 365 to the website, CRM, ERP, accounting system and the automations that connect them. Planned, set up, documented and supported.

IT infrastructure: network, Wi-Fi, firewall, servers, Active Directory, devices
Microsoft 365, business email, domains, security and backups
Company website, SEO, Google Business Profile and lead tracking
CRM setup, pipelines and lead automation
ERP and custom business apps: HR, attendance, payroll, operations, inventory
Accounting software setup and integration (with your accountant), VAT-ready
Process automation, dashboards and AI assistants
Training, documentation and ongoing support

Microsoft 365Windows ServerEntra IDCloudflareReactPostgreSQLZohoPower Automate

Details & free consultation

Relevant for: IT company Dubai · IT setup for small business UAE · business automation Dubai · CRM and ERP setup UAE

Full-stack web application development

Production web and mobile applications built with React, TypeScript and Next.js on Node.js, Express or Supabase back ends — designed around how the business actually works.

Dashboards, portals and internal tools
Progressive web apps and Android clients
Responsive, mobile-first interfaces
CI/CD from GitHub to Vercel and Cloudflare

ReactTypeScriptNext.jsNode.jsExpressTailwind CSSFlutter

Related work: WAQTI · USF Group Web Platforms

Details & free consultation

Relevant for: Full-Stack Developer Dubai · React developer Dubai · TypeScript developer UAE · web application developer UAE

Workforce, payroll, ERP & CRM software

Business systems that replace paper and spreadsheets: attendance with GPS and selfie check-in, overtime engines, leave, payroll and HR workflows, and custom ERP and CRM systems.

Attendance, overtime and leave workflows
Attendance-based payroll and payslips
Role-based access for supervisors, HR and admins
Custom ERP and CRM modules
Audit trails and reporting

ReactTypeScriptSupabasePostgreSQLPWAAndroid

Related work: WAQTI · Custom ERP & CRM Systems

Details & free consultation

Relevant for: workforce management software developer · attendance system developer UAE · payroll software developer Dubai · ERP developer UAE · custom CRM developer UAE

Back-end, database & API engineering

Relational data models, secure APIs and server-side business logic — with Row Level Security, role authorisation and audit logging built in from the start.

PostgreSQL schema design and query optimisation
Supabase auth, RLS and server-side RPC
REST APIs and third-party integrations
Migrations, backups and data quality

PostgreSQLSupabaseNode.jsExpressFlaskASP.NET CoreMySQLMongoDB

Related work: WAQTI · Trading Analysis Platform

Details & free consultation

Relevant for: Supabase developer · PostgreSQL developer Dubai · REST API developer UAE · Node.js developer Dubai

Cloud, DevOps & deployment

Deploying and running applications in production — hosting, CI/CD, domains, DNS, SSL and CDN — on AWS, Microsoft Azure, Vercel and Cloudflare.

CI/CD pipelines with GitHub
AWS Lambda, S3, EC2, ELB and Kinesis
Docker and Linux (Ubuntu) environments
Domains, DNS, SSL, CDN and 99%+ uptime

AWSMicrosoft AzureVercelCloudflareDockerLinuxGitHub

Details & free consultation

Relevant for: Cloud Engineer Dubai · AWS developer UAE · Azure engineer Dubai · DevOps engineer UAE

AI automation & LLM integration

Python and LLM-powered automation for real operations — from reporting and IT ticket categorisation (saving ~5 hours a week) to retrieval-augmented assistants over company data.

Workflow and reporting automation in Python
LLM APIs, Google Gemini and Vertex AI
RAG with embeddings and Pinecone vector search
Prompt engineering and AI-assisted development

PythonGoogle GeminiVertex AIPineconeSentence TransformersGitHub Copilot

Related work: Trading Analysis Platform

Details & free consultation

Relevant for: AI automation Dubai · LLM integration developer · Python automation engineer UAE · RAG developer

Microsoft 365 & IT infrastructure

Identity, collaboration and infrastructure for growing businesses — Microsoft 365 for 50+ users, Entra ID, Windows Server, Active Directory, networking and endpoint security.

Microsoft 365, Exchange Online, SharePoint and Teams
Entra ID, Conditional Access, MFA and Intune
Windows Server 2019/2022, Active Directory and Group Policy
Networking, VPN, firewalls and patch management

Microsoft 365Entra IDIntuneWindows ServerActive DirectoryCisco

Details & free consultation

Relevant for: Microsoft 365 administrator Dubai · Systems Engineer Dubai · IT infrastructure engineer UAE · Active Directory administrator

Technical SEO & web performance

Websites engineered to be found and to convert: prerendering, structured data, sitemaps, Core Web Vitals and GA4 conversion tracking for forms, calls and WhatsApp.